Here’s what’s been cooking


Here you will find the latest new on Traffic Lab. We regularly attend iGaming conferences and events across the world and can often be spotted at profession-specific conferences in Denmark and abroad. Our news page also contains updates on office life, industry press coverage, and award-nominations. There’s always something new bubbling at Traffic Lab!

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01 TrafficLab News - Traffic Lab shortlisted for the EGR Nordics Awards 2021!

News article published 9th of Febuary 2021

Traffic Lab shortlisted for the EGR Nordics Awards 2021!

We feel honored to announce that Traffic Lab has kick-started the year by being shortlisted for the EGR Nordics Awards under the category Affiliate of the year. Every year the EGR Nordics Awards celebrate the most successful and innovative iGaming companies operating in the Nordic region. The awards recognize service providers and operators that have stood out over the past 12 months. In this extremely competitive industry, this could be owed to game-changing innovations, commercial success, marketing prowess or leading customer service. Here you can find the EGR 2021 Shortlist to see all other categories and nominees.

On the 24th of February 2021, the EGR Nordics Awards will be held online, due to the COVID-19 restrictions. The virtual event will be hosted by Eric Neuman, “one of the hottest rising stand-up comedians in New York”, as he was recently listed by the Hollywood Radio and Television Society. The broadcasting platform Hopin offers a welcome area, stage area, sponsor booths, a networking area and, of course, a virtual table reserved for us where we can enjoy the award ceremony together with our colleagues. And, although there is no dress code for the virtual event, no one stops us from dressing up and putting on a nice suit, right?

With the hashtag #EGRNordicsAwards everyone will be possible to follow updates on Social Media. We wish best of luck to all the nominees and look forward to the virtual ceremony!

02 TrafficLab News - Shutting down for Christmas!

News article published 16th of December 2020

Shutting down for Christmas!

Christmas is upon us and the lab is shutting down from the 24th of December and until the 4th of January.

'Tis the season where we want to be with our family and loved ones, so we can enjoy some cozy company and hopefully a pleasant surprise from the good ol’ Santa. Therefore, Traffic Lab is closing down its office and giving our colleagues a much-needed break from work, so they can prioritize their families. Something that might have been neglected during the pandemic.

Because it has truly been a complicated year for businesses and households alike, and we look back at a year that has disrupted the concepts of teamwork and team spirit. Values that are at the core of our business.

We are, however, also looking back at a year where we have shown continued growth, which resulted in our second Gazelle award and our first shortlisting for European EGR Affiliate of the Year. Evidence of our ability to maneuver and stay innovative during difficult times, and also a great pat on the shoulder for every Traffic Labber!

The Christmas break is also an opportunity to look at the coming year and preview the challenges that we have to tackle head-on next year. Plenty of experiments are already bubbling in our laboratory, and we are confident next year will move us further toward our goal of being the best iGaming Affiliate in the business!

We can barely wait, but for now, we wish our colleagues and business partners a Merry Christmas and a Happy New Year!

Best regards from all of Traffic Lab

03 TrafficLab News - Traffic Lab wins Børsen Gazelle 2020!

News article published 12th of November 2020

Traffic Lab wins Børsen Gazelle 2020!

We are extremely happy to announce that we have earned Børsen Gazelle for the second year in a row!

Gazelle is a prize that is awarded to a company that has been able to double its turnover over a four-year period. For over 25 years Børsen has identified the fastest growing companies in Denmark with Gazelle statutes, and we at Traffic Lab are very proud to be recognized as one of most prominent growth companies of the Danish business community for the second time.

2020 has definitely been a special year, not just for Traffic Lab but for every other company in the whole world as well. COVID–19 has demanded all of us to adjust into the new realities and challenged the companies across all industries to find new creative ways to sustain growth in these unusual and unpredictable times.

At Traffic Lab we are fortunate because the formula for transformation has been coded into the DNA of our company since the day one. Agility – the ability to shift and change – is what we consider to be our main virtue as a company. Throughout the 6 years that Traffic Lab has been in operation this nature of a chameleon has allowed us to navigate the everchanging and dynamic environment of iGaming, and it has also been a reason why we have been able to adjust swiftly when the corona virus arrived in Denmark in early 2020. In addition to the inherent agility, our core value of unity has certainly been a key strength in defying the adversities of the pandemic era. It has never been more important to join forces for creating success together than today!

Reflecting on the systemic changes that have taken place this year, it’s fair to say that winning the Gazelle for the second time in 2020 makes this victory even more valuable for us. This recognition certainly motivates us to trust our mission and keep working for realizing our vison every day.

Cheers to us, and all the other fellow companies that keep on flourishing despite the challenges along the way!

04 TrafficLab News - Esko Rissanen joins Traffic Lab

News article published 11th of September 2020

Esko Rissanen joins Traffic Lab

Traffic Lab is proud to announce that Esko Rissanen has been appointed to take the lead of the Traffic Lab Accounts team as of 1st of August 2020. In his role as Head of Accounts he will be responsible for managing and developing the Accounts team, optimizing and diversifying revenue channels as well as identifying new market opportunities.

“We’ve had Esko in our scope for quite some time, and he will certainly make our partnerships even stronger with his specific focus in operators. With his sympathetic nature and empathic leadership style he has quickly become an organic part of the team.”

– Peter Gunni, Chief Marketing Officer

Rissanen has strong and diverse work experience within the Digital Marketing and eCommerce industries from various positions in sales management and business development. In addition Rissanen brings with him a solid experience of working in the nexus of affiliate operations and igaming from his previous position as the Head of Affiliates for Gaming Innovation Group (GiG).

“I’m super excited about joining Traffic Lab. We are one of the fastest growing EGR Power Affiliates and intend to keep doing so. Upper management and the team are rock solid and I’m looking forward to contributing my part of this journey with them.”

– Esko Rissanen, Head of Affiliates

Traffic Lab warmly welcomes Esko Rissanen onboard – we are looking forward to working and spending good times together!

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