Extra, extra, Read all about it!
Traffic Lab Logo



Here you'll find the latest news on Traffic Lab. As an affiliate business, Traffic Lab regularly attends iGaming conferences across the world. Our colleagues also frequently attend profession-specific conferences in Denmark and abroad. Furthermore, our news page contains updates from office life, such as excerpts from our yearly summer tour or industry press coverage. There's always something happening at Traffic Lab!

News article published 31st of October 2019
TrafficLab News - Liberty and Prosperity!

Liberty and Prosperity!

It is with great joy that we can announce that Traffic Lab has just been granted a New Jersey Vendors License. We look forward to exploring this new market and the opportunities that it holds.

When gambling in the US is concerned, Nevada is often the first state that comes to mind, but as far as online casino goes, only New Jersey and Pennsylvania have full legislation. It is worth to mention, however, that since the successful rollout of the New Jersey online gambling market, there has been a strong trend towards liberalization in other states as well.

Facts about New Jersey:

  • 8.9 million residents
  • Highest number of millionaires per capita in all of US (2018)
  • Frank Sinatra was born in New Jersey
  • New Jersey is home to the American football team New York Giants, which holds 4 Super Bowl titles
  • New Jersey’s state motto is “Liberty and Prosperity”

News article published 25th of October 2019
TrafficLab News - In English, Please!

In English, Please!

For an organization, sharing a vision or dream is essential to success. The foundation for this is a common language.

At our Copenhagen office, we at presently employ 5 foreign speaking colleagues, as well as a handful more non-native Danish speakers. As a consequence, we are proud to say that have chosen to change our official company language from Danish to English.

As affiliates, we are working with English-speaking partners on a daily basis and all us Danes get along fine, albeit with some of that famous ‘Danglish’ accent. And while the shift of language may occasionally cause some confusion, we all believe the benefits far outweighs the difficulties.

The most noteworthy change so far is that we have discarded the Danish version of our company site. Furthermore, all job postings will henceforth be in English. Plenty of Danish is still spoken at our office, but announcements are generally made in English, and whenever an English-speaking colleague is attending a meeting, we adapt.

Our heritage definitely has a role to play in making the transition easy. Traffic Lab was founded with a multicultural spirit, by Sebastian Agerskov (half Finnish – half Danish), and Toumas Jauhiainen (Finnish). From the beginning, it has been our vision to create a great place to work for everyone, regardless of their background and lifestyle. Now, this aspiration has simply been further manifested in the way we communicate.

Sharing language and vision, the journey continues - it’s amazing what we can achieve together!
News article published 10th of October 2019
TrafficLab News - A Gazelle in the Heart of Copenhagen

A Gazelle in the Heart of Copenhagen

As a business it's always nice to get acknowledgement from the corporate world. After all, running a successful organization takes a lot of hard work and dedication!

This year, we’re able to celebrate yet another milestone here at Traffic Lab: We’ve received a Børsen Gazelle Award!

We’re all extremely happy for this recognition of our tremendous growth over the past year, and we can only feel grateful to have our colleagues around us who makes all of this possible.

It’s amazing what we can achieve as a team!

About Børsen Gazelle 2019

  • A Gazelle is a company that, during four financial years each year, has seen positive growth and, overall, at least doubled its turnover over the four years.
  • The final winner of the competition will be chosen on the 10th of December 2019.
  • You can read more about the Gazelle here (page is in Danish)

To Roam freely

There’s no doubt for us that this year’s Gazelle Award will be the first leap of many for our business. Like the gazelle, however, we like to roam freely. There are no external investors in Traffic Lab, and no growth targets or annual cycles.

We prefer to see our growth as nothing more than pleasant bi-effect being an innovative business with a strong company culture – but pleasant it is!

News article published 1313th of September 2019
TrafficLab News - A Special Call from Ernst & Young

A Special Call from Ernst & Young

Our CEO Sebastian received a phone call from non-other than the multinational accounting firm Ernst & Young. Fortunately, it was nothing but great news!

As one of the few companies in Denmark, Traffic Lab has been nominated for the prestigious award as Entrepreneur of the Year. This is not only a tremendous pat on our shoulder, but also a recognition of our unique business culture and way of life.

We hope that we will qualify for the next round in the competition and get a step closer to the award. However, no matter the outcome, this is certainly a source of motivation for the future to come, and a recognition that we are heading in the right direction.

About E&Y Entrepreneur of the Year

• Entrepreneur of the Year is the largest competition for growth companies in the world.
• The winner is chosen on behalf of several parameters such as values, leadership and economic growth.
• The company must have experienced at least 15% growth in turnover or gross profit compared to the previous fiscal year.
• The final winner of the competition will be chosen on the 28th of November 2019.

Keep your fingers crossed and your fists bumping for us!
News article published 27th of August 2019
TrafficLab News - Tall Drinks and Blue Waves!

Tall Drinks and Blue Waves!

Recently we threw the annual Traffic Lab summer party to celebrate our hard work this past year and keep the team spirit strong.

We began the day with a communal breakfast followed by nothing less than a cocktail mixing course, where everyone gave everything they had in them in order to win the desirable cocktail trophy.

After the last cocktails were shaken and stirred, next on our agenda was a boat trip around Øresund. Everyone was cheering as the boat left Nyhavn and set out for Flakfortet, where our team was able to enter land and explore the abandoned military facilities.

Back on the boat we were served a lovely Danish lunch with beer on the side, and after having explored Flakfortet, we sailed back to the harbor of Copenhagen in excellent spirits.

Every item on the agenda was cheerfully received and the weather couldn’t have been better. Our adventurous day ended with dinner at a restaurant by the pier.

We are already looking forward to next year’s summer party!