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Traffic Lab

Executive Management

Meet the visionary leaders driving Traffic Lab’s core mission forward. Each executive manager brings a specialized blend of academic rigor, industry expertise, and innovative thinking. Explore their backgrounds, discover their contributions, and learn how they guide Traffic Lab toward a successful, thriving, and impactful future.

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Meet the Traffic Lab

Executive Management

Peter Gunni Peter Gunni Chief Executive Officer
Oisín Mac Giolla Chuda Oisín Mac Giolla Chuda Chief Technical Officer
David Casado Vazquez David Casado Vazquez Chief Financial Officer
Claus Christensen Claus Christensen Chief SEO Officer

Chief Executive Officer

Peter Gunni

Education

After high school, Peter served in the Danish military for seven years as a specialist (OR3) in light reconnaissance, stealth infiltration, resource gathering, and intelligence.

Professional Background

Peter began his career at Traffic Lab as a Media Specialist. He eventually stepped into leadership roles, including Head of Media Buying, CMO, and CCO, before becoming CEO in 2024. He also holds the distinction of being Traffic Lab’s seventh employee, contributing to the company’s early stages and present growth.

Role Within Traffic Lab

As CEO, Peter directs strategic vision, fosters cross-departmental collaboration, and champions innovative solutions to drive growth, ensuring Traffic Lab maintains its competitive edge and delivers impactful results.

Born 1992
Nationality Danish
In TL Since 2017